CLIENT: Climate Action

The Climate Action 2016 Summit

BACKGROUND

The 2016 United Nations Climate Change Conference in Paris culminated in a transformative, universal climate change agreement. This landmark agreement articulated the social and economic opportunities offered by a low emission and climate-resilient future, as well as the intrinsic relationship of climate change action, sustainable development and poverty eradication.

Goal

Taking place two weeks after the signing ceremony for the Paris Agreement, and eight months after the adoption of the Sustainable Development Goals by governments worldwide, the purpose of the Climate Action 2016 multi-stakeholder summit was to strengthen the commitment and approach to the climate implementation initiatives set forth in Paris.

Planning

BRAVO! was tasked with developing the branding, messaging and communication strategy for the two-day summit, as well as all logistic, registration and partner management.
The Climate Action 2016 forum is a public event, open to both governmental and non-governmental participants. Participants from public or governmental organizations, private companies, campus departments, NGOs and civil society organizations, universities and research communities, and all attendees of the Climate Action 2016 summit are invited to participate in the forum discussions.
The Climate Action 2016 forum will feature both, the thematic areas of Climate Action 2016 summit in Washington, DC, as well as cross-cutting discussions on effective implementation of climate and sustainable development goals.

Impact

Climate Action 2016 summit drove high-level engagement with global luminaries addressing plenary sessions on how to deliver on climate commitments and embed the transformation agenda across the globe in government, key sectors and among the general population.

At the same time, the summit focused on convening working groups for sessions on near-term implementation actions and long-term implementation needs through the involvement of more than 700 guests.
Notable speakers included UN Secretary General Ban Ki-Moon, former Vice President Al Gore and science Educator and media personality, Bill Nye. An opening reception was held at the Phillips Collection to welcome guests prior to the start of the summit.